Some of you may recall that I spoke in a video released by Missing People in November 2023 in support of their initiative with Trainline to helping missing people. This pioneering initiative had the potential to reach millions of members of the public via the Trainline app and worked by displaying images of people who have gone missing in the vicinity, as well as information on the steps to take if you suspect you have seen a missing person or have information on their whereabouts. Andrew’s case featured as part of the video (video shown below)
I have just received information from Missing People on the success of the campaign, together with their thanks for participating. During the campaign period (November 2023 and March 2024) it received four PR/Marketing awards. The campaign produced outstanding results, with 77 appeals displayed and 11 individuals reported found safe and well. These appeals reached a wide audience, totalling an impressive 84,023,224 impressions.
The Trainline app still displays urgent missing cases by geographical area. So far as I know Trainline aims to continue the scheme long-term.
Needless to say, I am delighted that Trainline will continue to help in this way.
The Trainline app still displays urgent missing cases by geographical area. So far as I know Trainline aims to continue the scheme long-term.
Needless to say, I am delighted that Trainline will continue to help in this way.
